Playforever

With Playforever toys, your little one will be happily entertained for hours. Most children can't get enough of the cute toy cars. What kind of brand is Playforever exactly and how did it come about?

Design toys

Playforever is a brand of the most beautiful toy cars. The toys are truly design toys. The designs are all very special and unique. View all Playforever toy cars that we have in our range on this page.

How it all began

At the age of eleven, Julian Meagher was already fascinated by cars. He often rode his bike past parking garages to admire the most beautiful cars. He especially loved classics like the Countach, the Miura and the Dino. Thirty years later, he turned his hobby into his work and designed toy cars. He brought the beautiful design toys to market under the label Playforever.